BRANDING - 2021 LA LINEA
This logo was designed for "Escarpe" a climbing club located in La Linea de la Concepción (Cadiz). There are three models of presentation: only typography, only symbol and a combination of both.
Ideal for printing magnets, cards, stamps, even coasters, Strange Bright tries to take into account certain parameters when designing a logo so that it is later practical, malleable and suitable for printing on different types of surfaces.
This is the original version in which the logo finds its shape and style. At a glance, we are missing little details that mark the quality of a logo. How to balance the spaces between the shapes and typography, the calibration of the line thickness. The care of small details with elegance and balance to our creations.
Black and white version
The symbolism that is intended to convey the figure of the united musketeers, symbolizes the passion for the climb, for it is "a heart". The next symbol that is formed with the game of the muskets, is a "four Leaf Clover" symbol of good luck, so that all adventures flow. And lastly "the pink rose", of course, is the protagonist who will guide you through the paths and paths.
This was the chromatic range selected for the club's corporate identity. The color of the first logo of the club was green, so due to the punctuation of our customers, we also kept the color blue, as a representation of patient breathing and calm dedication to this practice.